BRANDing
Running Latte, a new drive-thru coffeehouse in Roanoke, VA, blends fast service with quality coffee in a brand that’s approachable, friendly, and refreshingly unpretentious—embodied by a custom 'running bean' logo.
Sober Social, a non-alcoholic bottle shop and gathering space in Wisconsin, combines connection and elegance in a sophisticated brand identity. The refined logo and logotype capture the luxe, feminine feel of the showroom, creating a stylish hub for the NA community
Toast & Jam Group, a promotional product distributor for purpose-driven businesses, recently underwent a vibrant brand refresh. The new identity features a striking palette of magenta, neon yellow, and navy, paired with a bold, timeless typeface, all designed to amplify their mission: creating long-lasting client relationships through the power of promotional products.
When I build a brand identity, it starts with strategy—digging into your business goals, positioning, and messaging to create something that’s not just beautiful, but effective.
For Hive Home Team, we crafted a brand that positions Ashley in the sweet spot between traditional, buttoned-up agents and younger, inexperienced newcomers. The result? Timeless meets trustworthy.
A hand-drawn emblem and pattern, a nod to timeless interiors and artisan tile work, reinforcing a sense of home and heritage.
Sunview Coffee, a small-batch roastery in Virginia’s Blue Ridge Mountains, got a fresh look that keeps its original homespun charm. An earthy color palette pays homage to the coffee plant, while a sun element nods to the roastery’s stunning mountain vistas.
WeB design
River Birch Wealth Management was ready to transform its existing, generic website into a sophisticated brand experience that converts leads.
The new site tells a compelling story—using engaging imagery, video, and thoughtful copy to illustrate the joy and confidence that comes with smart financial planning. The result is a site that not only informs but inspires, helping clients envision a brighter financial future.
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